Author

Andreea Sandu

Andreea Sandu is a working makeup artist based in Bucharest. She's been doing makeup professionally since 2010, across bridal, editorial, film, commercial work, and runs Lipstick Queen. She started writing on the site after fielding the same questions from clients and friends often enough to just write the answers down: which red won't turn orange on a warm undertone, how to keep lipstick from feathering into fine lines, why a "12-hour" formula rarely survives dinner. Every review on the site follows the same rule she uses with paying clients: wear it first, then decide if it's worth recommending.

481 articles Writing since 2024
What Is Liquid Eyeliner and How to Apply It?
Makeup Basics
What Is Liquid Eyeliner and How to Apply It?

Not all eyeliners work the same way, and liquid eyeliner sits in a category that rewards anyone who takes the…

June 21, 2026 18 min read
How Long Does Mascara Last? What You Need to Know
Makeup Quality
How Long Does Mascara Last? What You Need to Know

That tube sitting in your makeup bag right now might already be past its safe use date. Knowing how long…

June 18, 2026 19 min read
How to Prepare Your Skin for Face Waxing and Avoid Irritation
Various Resources
How to Prepare Your Skin for Face Waxing and Avoid Irritation

Smooth, well-groomed skin often starts with proper preparation. Facial hair removal may seem simple, but the skin on the face…

June 17, 2026 5 min read
What Is Eyeshadow Primer and Do You Need One?
Makeup Basics
What Is Eyeshadow Primer and Do You Need One?

Your eyeshadow looks perfect at 8 AM. By noon, it has creased, faded, and shifted somewhere it was never meant…

June 16, 2026 17 min read
What Is Highlighter and How to Use It Right
Makeup Basics
What Is Highlighter and How to Use It Right

Not every makeup product earns a permanent spot in the routine. Highlighter has. So, what is highlighter, exactly? It's a…

June 11, 2026 18 min read
What Makes a Good Lip Gloss Formula: The Ingredients Behind the Shine
Uncategorized
What Makes a Good Lip Gloss Formula: The Ingredients Behind the Shine

Lip gloss sits in an interesting position in the makeup world. It is simultaneously one of the simplest products to…

June 11, 2026 5 min read
What Is Brow Pomade and How to Use It
Makeup Basics
What Is Brow Pomade and How to Use It

Your brows can make or break a makeup look, and yet most people are still using the wrong product for…

June 7, 2026 17 min read
What Is Setting Spray and How Does It Work?
Makeup Basics
What Is Setting Spray and How Does It Work?

Your makeup looks perfect at 8 AM. By noon, it's a different story. Setting spray is the finishing product that…

June 3, 2026 20 min read
What Is Eyeliner and How Do You Apply It?
Makeup Basics
What Is Eyeliner and How Do You Apply It?

Eyeliner is one of those products that looks simple but changes everything once you know how to use it. Whether…

May 29, 2026 24 min read
What Is Brow Pencil and How to Use It?
Makeup Basics
What Is Brow Pencil and How to Use It?

Your brows shape your entire face. A good brow pencil can fill sparse areas, define the arch, and create hair-like…

May 24, 2026 19 min read
What Is Lash Serum and Does It Really Work?
Makeup Basics
What Is Lash Serum and Does It Really Work?

Not all lash serums do the same thing, and most people find that out after buying the wrong one. So,…

May 20, 2026 20 min read
What Is Color Corrector and How Does It Work?
Makeup Basics
What Is Color Corrector and How Does It Work?

Your concealer is not the problem. The discoloration underneath it is. A color corrector is the pre-foundation step that most…

May 15, 2026 18 min read
Hanheal Hair Filler: Innovative Solution for Scalp and Hair Follicle Care
Various Resources
Hanheal Hair Filler: Innovative Solution for Scalp and Hair Follicle Care

Hair and scalp health play an important role in overall appearance and confidence. In modern aesthetic practice, various injectable treatments…

May 13, 2026 3 min read
What Is Pencil Eyeliner and How to Use It?
Makeup Basics
What Is Pencil Eyeliner and How to Use It?

Pencil eyeliner is one of those products that sounds simple until you realize how many people are using the wrong…

May 10, 2026 18 min read
Beauty Trend Forecasting in 2026: How Brands Are Staying Ahead of Consumer Demand
Various Resources
Beauty Trend Forecasting in 2026: How Brands Are Staying Ahead of Consumer Demand

The beauty industry has always evolved quickly, but in 2026, trend cycles are accelerating at a pace brands can no…

May 8, 2026 5 min read
What Is Mascara and How to Choose the Right One
Makeup Basics
What Is Mascara and How to Choose the Right One

Most people reach for mascara before anything else. Before foundation, before liner, sometimes before coffee. So what is mascara, exactly?…

May 6, 2026 21 min read
What Is Blush and How to Find Your Perfect Shade
Makeup Basics
What Is Blush and How to Find Your Perfect Shade

Every makeup routine has a product that does the heavy lifting with the least effort. For cheek color, that product…

May 2, 2026 20 min read
What Is Bronzer and How to Apply It Naturally
Makeup Basics
What Is Bronzer and How to Apply It Naturally

Most people have a bronzer sitting in their makeup bag that they only half know how to use. Bronzer is…

April 28, 2026 18 min read
Benefits of Hydrafacials for Skin Texture and Tone
Various Resources
Benefits of Hydrafacials for Skin Texture and Tone

Hydrafacials are now a favorite among the crowd seeking an improvement in their tone and texture. It's a mild treatment…

April 28, 2026 4 min read
What Is Makeup Primer and Why It Matters
Makeup Basics
What Is Makeup Primer and Why It Matters

Your foundation is sliding off by noon, your eyeshadow has creased, and your skin looks nothing like it did an…

April 24, 2026 16 min read
What Is Brow Gel and How Do You Use It?
Makeup Basics
What Is Brow Gel and How Do You Use It?

Your brows can make or break a look, and most people are using the wrong product to set them. So,…

April 19, 2026 17 min read
What Is BB Cream and Do You Really Need It?
Makeup Basics
What Is BB Cream and Do You Really Need It?

Your moisturizer, SPF, primer, and foundation just became one product. BB cream, short for blemish balm or beauty balm, is…

April 17, 2026 18 min read
5 Reasons Hard Wax Works So Well for Brows, Upper Lip, and Other Delicate Facial Areas
Various Resources
5 Reasons Hard Wax Works So Well for Brows, Upper Lip, and Other Delicate Facial Areas

Facial waxing looks quick, but it demands more precision than many body services. A few extra hairs left behind can…

April 16, 2026 4 min read
How to Apply Natural-Looking Lash Extensions Without Salon Help?
Various Resources
How to Apply Natural-Looking Lash Extensions Without Salon Help?

Full, soft lashes do not require a salon visit. With the right tools and a steady hand, anyone can create…

April 15, 2026 5 min read
What Is Kohl Eyeliner and How Is It Different?
Makeup Basics
What Is Kohl Eyeliner and How Is It Different?

Kohl eyeliner is one of the oldest eye cosmetics on earth, and also one of the most misunderstood. Walk into…

April 14, 2026 21 min read
Cheek Makeup Looks: Blush and Contour Inspiration
Makeup Looks
Cheek Makeup Looks: Blush and Contour Inspiration

Your cheeks do most of the talking. Blush placement, contour depth, highlighter position, these choices shape how your entire face…

April 8, 2026 25 min read
Avant Garde Makeup Looks Pushing Creative Boundaries
Makeup Looks
Avant Garde Makeup Looks Pushing Creative Boundaries

Avant garde makeup looks treat the face as a surface for design, not a feature to correct. This is where…

April 6, 2026 21 min read
Romantic Makeup Looks for Soft, Dreamy Vibes
Makeup Looks
Romantic Makeup Looks for Soft, Dreamy Vibes

Flushed cheeks, hazy eyes, a lip color that looks like it's been there for hours. That's what romantic makeup looks…

April 2, 2026 24 min read
How to Apply Setting Spray to Lock in Makeup
Basic Application Techniques
How to Apply Setting Spray to Lock in Makeup

Your foundation looks perfect at 8am. By noon, it's sliding. Knowing how to apply setting spray correctly is the difference…

March 31, 2026 17 min read
Warm Lipstick Colors: A Guide to Flattering Shades
Lipstick Colors
Warm Lipstick Colors: A Guide to Flattering Shades

Pigment ratio decides whether a lipstick reads warm or cool. Not the name on the tube, not how bright the…

March 31, 2026 19 min read